How the Most Popular Companies
Each quarter, we summarize which companies attract the most interest among Pinpoint users. To track these companies over time, we’ve created Pinpoint Popular 10 (PP10) – an index showing how the ten most popular Swedish companies perform as a group during the quarter.
PP10 reflects the performance of the stocks our users actually spend time following and submitting estimates for. In other words, it offers a snapshot of which companies currently receive extra attention among private investors.
PP10 vs OMXSGI
Comparing PP10 to OMXSPI shows how our users’ favorite companies have performed relative to the broader market. For simplicity, dividends have been excluded from both. Over the past two years, an equally weighted index of the ten companies with the most estimates before each reporting period has risen from 100 to 141 – an increase of 41%. Over the same period, OMXSPI has risen from 100 to 124, or +24%.
The two indices have moved largely in tandem, but during the last two reporting periods, PP10 has outperformed. In Q1 2025, PP10 rose 11.2% while OMXSPI was flat, and in Q2 2025, PP10 increased 6.5% compared to OMXSPI’s 4%. Among the top performers were Premium Snacks and Plejd, which offset weaker contributions from Pricer and Betsson.
Most Frequent PP10 Companies
Some companies appear on the top 10 list more often than others. Here are the five that have made the most frequent appearances:
Company | Quarters in Top 10 |
Evolution | 8/8 |
Betsson | 8/8 |
Note | 8/8 |
New Wave | 7/8 |
Inwido | 4/8 |
Which Companies Will Be Included Next Quarter?
Ahead of the upcoming Q3 reporting season, the following companies have received the most estimates and will therefore be included in PP10:
Please note that PP10 includes far fewer companies than the entire market – only the ten most popular – which makes the index more volatile and sensitive to individual company reports. The index should not be seen as a recommendation to buy or sell shares, but rather as inspiration and an indicator of which companies engage our users the most ahead of earnings season.
Curious About Expectations for the Q3 Reports?
Submit your own estimates to get free access to other investors’ forecasts, our weighted Pinpoint Consensus, and FactSet Consensus.